ImprintHQ

ImprintHQ for your publication

How it works

Your publication is a website of helpful articles on one subject. Here is how each part works, step by step, with real examples.

Part 1 · The publication

Your publication, defined by you

A publication is your own website of helpful articles on one subject. You decide what it is in six steps; we build it.

  1. Define itsubject, readers and country
    Reno Planning Guide’s readers in its settings: Australians, first-time renovators, and who the reader is
  2. The interviewquestions that shape its voice
    Its voice in its settings: warm, practical and experienced, like a friend who has project managed her own renovations
  3. Approve the ruleswhat it covers and never covers
    Its banned topics: DIY electrical work, DIY gas fitting, investment advice, and renovations outside Australia
  4. Topics, collated for yousections and topics, researched automatically
    Its sections, such as Scoping Your Project and Quotes and Budgeting, each with 14 topics
  5. Look and feellayout, colours and fonts from our library
    Its own home page in 12 of our 24 layouts. Its choice: Classic.
    Reno Planning Guide’s home page in twelve layouts, Classic highlighted
  6. Languages and launchits languages, then a private preview
    The home page of Reno Planning Guide: its logo, section menu, the headline “Plain-English help for your first renovation” and its latest articlesPrivate preview

    Many languages, for exampleEnglishEspañolDeutsch

What you get

  • Your own website and domain name. It is your publication, not a page on someone else’s site.
  • Light and dark, on any phone. Every page works on phones, tablets and computers, in light or dark mode.
  • Safety rules that never switch off. Rules for the risky parts of your subject stay on, whatever else you change.
  • Yours to change. Change the look or the wording any time. Every change is saved as a version you can go back to.

Part 2 · The articles

From topic to published article

Every article follows the same path. Here is one real article from the sample, from its topic to its published page.

  1. Topicsfound by AI or added by you
    • How-to guide · Quotes and BudgetingHow Much Contingency Should You Budget for a Renovation?
    • How-to guide · Living Through the BuildHow to Live Without a Kitchen During a RenovationChosen
    • Situation guide · Choosing a TradieRed Flags to Watch for When Choosing a Tradie
  2. Its draftin your publication’s voice
    DraftHow to Live Without a Kitchen During a RenovationA practical guide to setting up a temporary kitchen, planning meals and pacing yourself through the weeks of living without a kitchen during a kitchen renovation.

    Its sections

    1. What you’ll be able to do
    2. What you need
    3. The method: setting up a temporary kitchen during renovation
    4. Variations and conditions
    5. Common mistakes
    6. How to practise safely
    7. When to call in a licensed professional
    8. Budgeting for this stage
  3. Checkedsafety, SEO and more
    • Safety against the safety rules for its subject
    • Claims first-hand claims only where true
    • Article review a second read for accuracy and clarity
    • SEO title, description and search words
    • Social its Facebook post, against the same rules
    • Sources official sources, with the date checked

    Problems come back with fixes. A draft that fails safety is never published.

  4. Publishedon your weekly schedule
    An article from Reno Planning Guide on a phone: How to Live Without a Kitchen During a Renovation

A steady week

MonArticlePost
Tue
WedArticlePost
Thu
FriArticlePost
Sat
Sun

An example rhythm: three articles a week, each shared on Facebook the day it goes live.

Topics

  • Ideas that never run dry. Research runs on a schedule, so new topic ideas keep arriving by themselves.
  • Each topic explained. See why it is worth writing and the search words readers use.
  • You choose. Approve or reject topics one at a time or all at once.

Pictures and extras

  • A picture for every article. Each article gets its own main picture made by AI, or you can search for an existing picture that suits it.
  • A picture library. Every picture is kept with its name, caption and description, ready to use again.
  • Rail cards. Small cards that sit beside a section of an article (below it on phones): a related article to read next, a picture with a caption, or a recommended product.
  • Downloadable documents. Checklists, printable summaries, plans and buying guides made for an article, as branded PDFs readers can download. On Growth and Pro.
  • Articles that link up. Articles link to related articles and topics, so readers keep reading.

Publishing and you

  • Publish when you choose. Publish an article now or schedule it, one at a time or many at once.
  • Series. A set of related articles on one subject, released part by part on the days you choose, each part with its own Facebook post.
  • Tasks that need you. One list, and a weekly email, of anything waiting for your yes.

Part 3 · Bringing readers in

Promoting every article

A publication only works if people read it. Each published article is promoted to bring readers to your website.

  1. Published articleon your website
    An article from Reno Planning Guide on a phone: How to Live Without a Kitchen During a Renovation
  2. A post written for itwith its picture

    No kitchen for weeks? It's doable, but it's the stretch that wears most households down, not the mess. Our guide walks you through setting up a proper temporary kitchen, planning meals around it and pacing yourself till the build's done. 🍳

  3. Posted to your Pageon Facebook, by itself
    Reno Planning GuideFacebook Page post
    A temporary kitchen set up in a garage during a renovation, with a microwave, kettle and fridge on a trestle table

    How to Live Without a Kitchen During a Renovation

  4. Readers arriveat the article on your website
    The same article from Reno Planning Guide in dark mode

What you get

  • You OK the first posts. For the first two weeks you say OK to every Facebook post before it goes out.
  • Share buttons for readers. Every article has buttons that help readers share it on Facebook, X and Instagram.

About these examples

Example: real pages, topics and a Facebook post from Reno Planning Guide, a sample publication made with ImprintHQ. Shown only to illustrate what ImprintHQ makes. ImprintHQ isn't a renovation site, and we don't sell or promote this one: we build and run publications like it, on the subject your business chooses.

You stay in control

You stay in charge, without doing the work

See it before anyone else

Your publication runs on a private preview of your website first, with its first articles written and waiting.

Approve whenever you like

Look over ideas and drafts at any time and approve them. Nothing goes out unchecked.

Safety on every article

Drafts that break your rules are held back. Safety rules never switch off.

OK every post at the start

For the first two weeks you say OK to every Facebook post before it goes out.

How it’s set up

From your subject to a publication that’s live

  1. Tell us your subject

    A publication name, a subject, who it’s for and how many articles a week.

  2. We set it up

    Its look, rules and first plan of topics, on a private preview of your website.

  3. You look it over

    Ten articles written and waiting for you to read. Change anything you like.

  4. It goes live

    Your website opens to readers and your Facebook Page is connected. For the first two weeks you say OK to every post.

You see it all working on a private preview of your website first, and for the first two weeks you say OK to every Facebook post.

Let's start your publication

Tell us the subject you love. We will show you a private preview of your website with your first articles waiting.

Talk to us about your publication